Neuromarketing in Action: How to Talk and Sell to the Brain Suclass Code_0QA The prime suspect is one

The prime suspect is one Robert Weil

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Neuromarketing in Action: How to Talk and Sell to the Brain Suclass Code_0QA The prime suspect is oneFor a phenomenon that is less than 10 years old, neuromarketing is now recognized as an important trend in the development of marketing techniques and applications. Providing a focused and in depth examination of marketing research that studies consumers' sensorimotor, cognitive and affective responses to marketing stimuli, Neuromarketing in Action shows both the scientific frameworks and the practical applications of this increasingly popular